Greg Euston is a senior corporate communications and public relations executive who provides strategic counsel and goal-oriented programs to his clients. With 20 years of experience, he has helped companies with corporate reputation, CEO and senior executive communications, change management, crisis and issues management and public relations campaign development and execution.
Greg founded McGraw Euston Associates to work with organizations that need sound communications advice.
Prior to that he was a Senior Vice President for MS&L Worldwide where he worked with a range of companies in the healthcare, financial services, manufacturing and government arenas. During that time, he started MS&L Atlanta’s Environmental Business and Responsibility Practice to serve the agency’s government, non-profit and corporate clients and their natural resources and sustainability assignments. READ MORE....
Since 1999, Greg has worked with W.R. Grace & Co. senior management on restoring the company’s reputation following revelations of asbestos contamination in Montana and an unrelated Chapter 11 filing.
Greg’s experience includes economic development work with government agencies in Peru, Ind., Kettering, Ohio, and Caribou, Maine, each of which had lost a military base to partial or full closure. He also has worked with the State of Illinois to protect and promote the coal industry.
Recently, Greg led a comprehensive internal and external communications program supporting the launch of Bayer HealthCare Pharmaceuticals in the U.S., the result of Bayer’s acquisition of Schering AG. Other relevant experience includes leading a major change management program at AstraZeneca and providing executive communications support to Schering-Plough during its turnaround.
Greg’s experience includes five years as a daily newspaper reporter in Fayetteville, N.C. and Winchester, Va. before entering public relations. He earned a bachelor of arts in journalism and American history from Washington & Lee University in Lexington, Va.